Bridging finance
and sustainability
We are building an AI-driven Sustainability Finance Hub, the UK's first platform that combines open banking data, ESG metrics, operational, and supply chain data into a single scorecard for SMEs and Corporates. Our solution is built on three core pillars - SMEs, corporates, and climate fintech, all connected through one integrated sustainability-finance hub.
Sustainable finance market in the UK is valued at £65.25 billion in 2024, and is projected to exceed £208.4 billion by 2030
The UK has an SME market (TAM) of about 5.7 million SMEs
ESG adoption is currently below 20% in the UK, EU, USA, and other developed economies, and below 10% in emerging markets such as Africa.
Of UK emissions from SMEs
We're building the future of sustainability-linked finance. Early access launching soon.
5.7M UK SMEs need green finance.
Most can't access it.
Across the UK and globally, small and mid-sized businesses are making real progress on sustainability, yet when they apply for finance, that progress often goes unseen. Funding options are fragmented, criteria are unclear, and even when businesses succeed, the cost of capital rarely reflects their sustainability gains.
SMEs are expected to decarbonise, report on sustainability, and grow, but the financial systems they rely on haven’t caught up. Sustainability efforts are hard to prove, lenders still depend on outdated credit models, and real environmental progress is rarely embedded into financing decisions.
We are an AI-driven Sustainability Finance Hub that transforms ESG progress into cheaper, faster, and more accessible finance. By integrating open banking insights, verified sustainability metrics, and supply chain data, we create a live, decision-ready financial sustainability profile for each business.
The Opportunity
Projected green finance market by 2030
UK SMEs requiring ESG compliance
Currently access green finance products
The system is broken. Here's why.
Five fundamental barriers prevent sustainability from translating into better financial outcomes for SMEs.
Sustainability not Visible to Finance
SMEs are making real progress, but lenders can’t see or trust it.
Poorly Allocated Capital
Green capital exists, but it doesn’t reach the right businesses at scale.
Mispriced Cost of Capital
Better sustainability performance rarely leads to better financing terms.
Fragmented Data
ESG, financial, and supply-chain data live in disconnected systems.
Green Funding Inaccessibility
Grants, incentives, and green finance are complex and inefficient to unlock.
A world where sustainability performance directly reduces the cost of capital, improves business outcomes, and becomes the global standard for SME and corporate credit, procurement, and supply chains.
To make sustainability measurable, accessible, financeable, and profitable for all SMEs and corporates.
Integrity • Interoperability • Accountability • Transparency • Impact
“The transition to net zero is the greatest commercial opportunity of our time. The businesses that move first will be rewarded with cheaper capital and stronger growth.”
Larry Fink
CEO, BlackRock
The full stack for sustainable finance
Everything SMEs and lenders will need to connect ESG performance with better financial outcomes.
AI-Driven Sustainability Scorecard
Proprietary engine evaluating financial resilience and ESG performance to deliver a trusted Juskel Score.
Funding Match Engine
Automatically matches SMEs to green loans, grants, and incentives based on their ESG profile in seconds.
Dynamic Finance Terms
Allows programmatic adjustment of interest rates and loan limits as SMEs improve their verified ESG scores.
Funding Readiness Dashboard
At-a-glance view of your score, funding gaps, and the specific steps required to unlock better capital offers.
ESG Improvement Roadmap
AI-generated step-by-step sustainability actions with ROI projections and direct links to matched funding.
Green Readiness Benchmarking
A lite benchmarking tool to compare your sustainability performance against sector and regional peers.
ESG Rewards Marketplace
An integrated incentives and rewards layer for businesses actively meeting sustainability milestones.
Carbon Tracking & Reporting
Real-time Scope 1, 2, and 3 monitoring to satisfy lender and corporate ESG disclosure requirements.
Enterprise ESG Finance Scorecard
Advanced sustainability scoring and risk analytics tailored for mid-market and corporate entities.
Supply-Chain ESG Reporting
Basic tools for SMEs to track, manage, and report on the environmental impact of their supply chain.
Lender Marketplace
A two-sided platform connecting ESG-ready borrowers with a global network of green-focused lenders.
From sustainability data to better finance in minutes
Designed for lenders, with verified data, transparent scoring, and audit-ready decision trails, so SMEs can access fair, faster, sustainability-linked finance.
Connect Data
Securely connect financial, ESG, and operational data with a single click. JusKel verifies and structures your information so it's trusted by lenders and funding partners.
Get Your Score
Our AI generates a lender-ready sustainability and funding score, built from real business data, not self-reported claims or static ESG checklists.
Match Funding
Instantly see green loans, grants, and incentives you genuinely qualify for, ranked by eligibility, impact, and pricing fit.
Improve & Save
Follow a personalised roadmap to strengthen your score, improve sustainability performance, and unlock better financing terms over time.
Why leaders agree sustainable finance matters
Leaders across finance and policy agree — the future belongs to those who act now.
“The cost of inaction on climate change is far greater than the cost of action. Green finance isn't charity — it's smart economics.”
Mark Carney
Former Governor, Bank of England & UN Special Envoy for Climate Action
“Sustainable finance is no longer a niche; it is the fundamental shift required to ensure the long-term health of both our planet and our global economy.”
Dr. Andrew Steer
President & CEO, Bezos Earth Fund
JusKel exists to turn this consensus into infrastructure, connecting sustainability data directly to real financing decisions for SMEs and lenders.
Be the first to unlock better finance through sustainability
Join the waitlist to get early access when JusKel launches, helping SMEs turn verified sustainability progress into better funding outcomes.
Built for SMEs. Designed with lenders and real credit workflows in mind.